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CASE STUDY 2

  Branded Product Range – PDSA
  • The PDSA wanted to generate and source their own Pet product range.
  • Following a brief, appropriate products were selected: These ranged from Dog collars to cat and dog seat belts.
  • From these, and many more, the Pet Essentials range was developed.
  • To ensure that the range was clearly presented in store, packaging and a sales stand was produced.
  • The stands were developed in the PDSA colour and also individually packed with a PDSA header card.
  • To make things simple, the stands and product were delivered direct to 186 PDSA stores nationwide.
  • Replenishment stock was directly distributed from our warehouse to the stores to save time and cost to the PDSA.
 

 

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Sunday 05 September, 2010